For all the professional services and event organisers our there who run live events. We have used this funnel to grow our Live audiences from 150 people to a tribe of 3000. This funnel is proven to bring in people into your events and give them an experiences that keeps them coming back. It is designed so they can choose their own adventure with the Gold, Silver and Bronze packs. They are then encouraged to upgrade via our professional copywriter emails. After they purchase they are sent all the information they need to have a seamless experience. If they have purchased a Bronze ticket, they are encouraged to upgrade to silver and if they bought silver, they are encouraged to upgrade to gold. If they leave without purchasing, there is an abandoned cart sequence to bring them back for one last look and offer.
The Masterclass/Webinar funnel us used as an automated selling tool. Prospects indicate interest by registering for the “Special Thing” then they are directed to the training after which they are made an offer and can then purchase or not. They also have the chance to watch a replay. If they are interested in your “Special “Thing” they are taken to an offer page, where they can buy your offer. If they purchase they are taken to a special area where they are given instruction to claim what they purchased. If they do not Attend they will get a special sequence, if they watched and did not buy, they will get a special sequence, if they leave early, they get another sequence and if they abandon the cart, they get a very special sequence to try to convince them to purchase.
Thanks to the advancement of technology more than ever people are happy to jump onto a Virtual summit rather than travel to another country, pay for flights, accomodation, food etc. They can attend your virtual summit from the comfort of their own homes. This funnel is modelled from the like of Tony Robbins and Grant Cardone who run Virtual summits with tens of thousands of people. Don’t let that scare you though, you could use this to run a small intimate gathering for your most loyal clients and add massive value to them. After seeing your event they are offered the opportunity to buy a special package to VIP. There are email sequences designed to remind them about each day of the summit and the upgrade options as well. If you are selling anything at the summit, they get sent a sales sequence that is proven to convert.